LET'S BE REAL!

LET'S BE REAL!

Allie Wardlaw
Let’s be real. Every year, we choose a word, a theme that reflects where we’re headed and who we want to be, not just as a brand, but as people....
Looking Ahead: What We’re Loving (and Anticipating) for 2026

Looking Ahead: What We’re Loving (and Anticipating) for 2026

Molly Wilson
As the new year approaches, we always find ourselves reflecting on what’s next—new memories, new moments, and yes, new jewelry. There’s something about this time of year that feels both...
How to Store and Care for Beaded Jewelry So It Lasts for Years

How to Store and Care for Beaded Jewelry So It Lasts for Years

Allie Wardlaw
I made a story talking about how you should lay your beaded necklaces flat to store and my DM’s BLEW UP. So I thought now would be the perfect time...
How to Style Electric Ave for Gen Z By Lexi + Lily!

How to Style Electric Ave for Gen Z By Lexi + Lily!

Lexi Barac
We vlogged, we styled, we spiraled (just a little),  all in the name of making Electric Avenue as vibrant, bold, and authentically us as it deserves to be.  This collection...
How to Build a Stack on a Budget

How to Build a Stack on a Budget

Allie Wardlaw
If you’ve ever looked at someone’s wrist stack and thought, “I could never put that together,” you’re not alone. We get DMs all the time asking how to mix, match,...
Stack the Season: The Natasha Stoneking x Allie + Bess Holiday Collection

Stack the Season: The Natasha Stoneking x Allie + Bess Holiday Collection

Molly Wilson
When it comes to celebrating the holidays in style, no one does it quite like Natasha Stoneking. A longtime friend and collaborator of Allie + Bess, Natasha is known for...
Why We Always Do Gift Guides.

Why We Always Do Gift Guides.

Bess Callarman
The holidays are supposed to feel magical, and honestly, they do. The twinkle lights, the sparkle in my kids’ eyes, the cozy nights by the tree — I live for...
Here’s to the season ahead…bright, busy, and beautifully electric

Here’s to the season ahead…bright, busy, and beautifully electric

Allie Wardlaw
Life lately has felt like a mix of everything chaotic: carpool lines, basketball tournaments, grocery runs, church on Sundays, and trying to fit in real moments somewhere in between. The...
Why We’ll Never Choose Between Funky and Traditional Christmas

Why We’ll Never Choose Between Funky and Traditional Christmas

Bess Callarman
Every year when the holidays roll around, I can’t help but think about how differently everyone celebrates. Some of us go big with sparkle and color, and others find joy...
Sweet Moments in Every Season | Sweetfringebenefits x Allie + Bess

Sweet Moments in Every Season | Sweetfringebenefits x Allie + Bess

Molly Wilson
Some people are just easy to work with — thoughtful, kind, and full of heart. That’s Nanette (@sweetfringebenefits). We’ve had the chance to collaborate with her before, and coming together...
Why Shopping Small This Holiday Season

Why Shopping Small This Holiday Season

Allie Wardlaw
I know this might sound funny coming from a small business owner, but sometimes bigger isn’t always better. Yes, even on Prime Day . The truth is, holiday shopping can...
Que October ......

Que October ......

Bess Callarman
Fall is hands down one of my favorite seasons. Who doesn’t love a pumpkin spice latte, a big chunky sweater, or curling up by the fire? Life stays busy, but...